Continental smart wearable hardware can't get up

Recently, mainland technology companies have invested in the production of smart hardware, from Xiaomi launched a smart bracelet of 79 yuan, to Lenovo launched a network business platform, and released the first three products of this platform: smart glasses, smart routers, and smart air The purifiers, which are all showing that the tech companies have marketed smart hardware, have entered a period of intensive progress.

According to the 21st Century Economic Report, smart hardware will be the next wave. Mainland technology companies have extended their tentacles and want to try. However, at present, there is no real product that can appeal to the people, mainly because the entire industry chain is not yet mature. relationship.

The media interviewed Shenzhen Huaqiangbei and found that some merchants already sell smart hardware, including smart watches, wristbands, and other products that measure a variety of microdata. However, the field survey found that there are only 5 to 6 companies entering the market and the products are relatively rough.

Since the rise of smart phones, the entire industry chain has changed, and now smart hardware is? ? There are relatively few entrants with strength, and the industry will also worry that the products made will not be paid. The bottom line is that in fact, the upstream supply chain of smart products in the mainland is still not very complete.

For example, Tuman Technology, which manufactures smart watches, encountered the problem of product bounce, mainly because it wanted to make a curved wristwatch, but encountered some practical problems, and produced a watch that combines plastic and metal. Did not satisfy Tucman Technology.

The biggest headache for network companies that want to step into the production of smart hardware is the lack of supply chain transparency. For example, there were developers who once gave products to OEMs, but the final result was not the case. In the electronics industry, there are many standards for manufacturing. If the customer does not have an idea, the foundry will naturally produce with the simplest standards.

For foundries, they earn a meagre manufacturing profit and invest considerable capital in production. It is difficult to demand that they be as innovative as the Internet. For them, to modify the equipment, it needs to have a sufficient scale. These foundries are built on the basis of Apple, Samsung, and former Nokia. It may be slow to make small-scale products.

Upstream supply chain operators, who are usually only responsible for production, do not think that they have the responsibility and the cost to undertake the special needs of intelligent hardware entrepreneurs. Even if these foundries take orders, it may be too costly to enter mass production.

The concept of product development by Internet entrepreneurs does not apply to hardware. Internet products mostly have an idea first and then upgrade over time, and they must pursue speed. If the product is not new enough, consumers can hardly pay for it. Thinking mode does not apply to hardware manufacturing.

Even a large company like Apple will encounter problems in the supply chain. The key is the ability of entrepreneurs to solve problems. These problems are not solved by a single formula. Therefore, some Internet companies will find people who understand the hardware to enter the team to manage the supply chain.

However, Shenzhen's entrepreneurs, many of whom come from design companies or foundries, have the skills and production capabilities. Although they have no problems with supply chain management, the products they produce are hard to brighten up. For example, there are many smart watches on sale in Huaqiangbei. Actually, product design and electronic watches designed by Japan 20 years ago are actually not much different.

In fact, many products that are called smart hardware nowadays cannot be said to be smart. Wearable devices require low-power chips. At present, the first-line chip factories produce very little. In the part of the operating system, Google launched Google Wear, but it is not yet open in the mainland. The general manufacturers use the general Andr? ? The oid optimizes itself and cuts off unnecessary modules.

In addition, the sensor is too single, which also affects the level of intelligent hardware. For example, sensors in the medical field are expensive and have poor quality at present. As a result, many smart pedometers and sphygmomanometers also have insufficient accuracy. It can be seen from this that the reason behind the mainland's smart hardware industry is not rising.