LED lighting internal and external analysis

On March 13, the LED equipment inspection company's remote optical fabrics in the first quarter of 2013 to correct the announcement, the previous notice of net profit fell 5% to 35%, changed to a drop of 30% to 60%. Yuanfang Optoelectronics has also surrendered an annual report of “double reduction” in revenue and net profit. Its fiscal year 2012 achieved revenue of RMB182 million, a year-on-year decrease of 11.45%; net profit was RMB72.48 million, a year-on-year decrease of 25.07%. The LED manufacturing enterprises that suffered a decline in profits were not a remote optical company. LED chips and wafer companies in the upper reaches of the industrial chain, such as Huacan Optoelectronics, Silan Microelectronics, Qianzhao Optoelectronics, and BDO Runda, had a net profit decline of 30.38% in 2012, respectively. , 88.07%, 39.33%, 57.14%; LED crystal material provider Fujing Technology's net profit fell 34.12%; LED power company Mao Shuo power net profit fell 9.76%; LED lighting materials company Keheng shares fell 80.62%; LED package companies such as Longitudinal Lighting, Lehman Optoelectronics, Hongli Optoelectronics, and National Star Optoelectronics net profit fell by 27.45%, 27.36%, 34.49%, and 66.45%, respectively.

In recent years, the LED industry, which has been sampled as a national energy conservation and environmental protection industry, has attracted a large amount of capital. More and more domestic companies have begun to manufacture LED lamps, which has caused the market supply to exceed market demand and LED product sales have apparently declined. At the same time, relevant personnel of the Fuzhou Inspection and Quarantine Bureau stated that recently, many countries and regions have set higher barriers to the import of LED lighting products, which has added certain difficulties to LED lighting companies that are trying to increase product sales through exports. LED lighting companies must understand relevant standards in a timely manner to avoid export risks.

Why did LED lighting manufacturers collectively experience a decline in profits? Xie Yongjun, general manager of Jiuzhou Optoelectronics, stated that since LED was used as a sample of the national energy conservation and environmental protection industry a few years ago, it attracted a lot of capital, especially during 2009 to 2010. , There has been a swarm of bees investing in the LED industry, resulting in the current market supply exceeds market growth. In addition, he also said that some LED companies shoddy, although the price of lighting down, but the product quality and lighting effects are not as good as traditional energy-saving lamps, thereby reducing the amount of consumer purchases.

In order to increase the sales of LED luminaires, many companies began to choose to export luminaire products. However, recently, many countries have increased the entry threshold of LED luminaires. It can be seen that the export of LED luminaires is not easy.

It is understood that from September 1 this year, the EU's ecological design requirements for directional lights, LED lights and related equipment formally entered the first phase, and the product's energy efficiency requirements, functional requirements, and information requirements must meet the new regulations. For example, energy efficiency requirements such as LED increase 2.5 times. From February 1st of this year, all lamps exported to the European Union need to be reinforced in EMF (electromagnetic field) testing to assess the impact of space electromagnetic fields surrounding the lighting equipment on human health. From May 5th this year, the new mandatory standards for LED lamps revised by the Mexican economic sector officially came into effect. This standard specifies the minimum energy efficiency requirements, classification, test procedures, labels, and market supervision of LED lamps for outdoor use. On luminous flux markings, the total luminous flux measurement of all outdoor luminaires shall not be less than 90% of the standard value on the product label. The standard also requires that all outdoor LED lamps have a power factor of at least 0.9 and a total harmonic distortion of no more than 20%.

Although many countries have increased the standard for the import of LED lamps, LED lighting manufacturers in China have only produced according to international standards. Exporting LED lamps has not been so difficult. Industry insiders believe that LED lighting manufacturers must earnestly enhance their awareness of quality risks and strictly design and manufacture products in accordance with the standards of the importing country. They must not blindly follow customer requirements and avoid losing due to small losses. At the same time, they should pay close attention to the industry dynamics of other countries and establish foreign standards and technologies. The channels and mechanisms for trade measures, do a good job of collecting standards, and be familiar with the requirements of the new standards.