Governments' ban on incandescent lamps will begin to ferment in 2012, and more than two-thirds of the world has begun to ban incandescent or high-watt incandescent lighting. A research institute believes that the post-incandescence period has arrived, and the importance of LED in lighting applications has been highlighted. The next four years will be the final critical period for the LED layout lighting market. It is estimated that LED home lighting will not enter market maturity until 2016. In the application market segment, outdoor lighting will be prioritized, commercial lighting, industrial lighting, and automotive lighting will be seconded, and finally penetrated into the home market.
Since June 2011, Taiwan LED Lighting Factory has invested heavily in advertising marketing budgets to directly educate consumers, improve product awareness, and indirectly increase market sales, with a growth rate of 35% to 50% per month. The proportion of lighting output accounted for the product portfolio of Taiwan Plant's epitaxial and packaging plants also increased from less than 10% at the beginning of 2011 to an average of 25% in 2012.
From the perspective of global population growth, power supply demand, and energy conservation trends, and analyzing the growth trend of the global LED lighting market in the next decade, the agency pointed out that the Asian region will become the region with the largest growth in LED lighting demand. Taking the Japanese market as an example, the 311 earthquake caused a power shortage crisis, which made the Japanese LED lighting market enter maturity before 2014. In addition, Central and South American countries including Mexico, Cuba, Brazil, Venezuela have banned incandescent lamps, insufficient power supply has also increased the demand for energy-saving lighting products, and the requirements for LED lighting products are lower, it is expected to become the future layout of LED lighting manufacturers. One of the main areas.
However, the agency said that the global LED lighting market will face a two-stage development bottleneck before it enters maturity in 2016. First of all, affected by factors such as high prices and lack of market awareness of products, it is difficult for market penetration to break through the 20% bottleneck. Once it crosses the threshold, it will enter a period of rapid growth. Secondly, under the influence of LED products with a service life of 20,000 hours and about eight to ten years of replacement, when the market penetration rate reaches 40%, it is possible to face the replacement cycle too long, which will cause the demand to grow and grow. The predicament of stagnation.
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