From the Internet TV to the giant screen TV, the development history of LeTV

On April 20, LeTV released the 4th generation of LeTV Super TV X50/X50 Pro at the "No Breaking and Ecology" conference. Unconsciously, LeTV has released a lot of super TVs. So, what about LeTV? After reading this article you will have an understanding.

"LeTV Super TV" is LeTV's Internet TV brand. Today, we are accustomed to seeing Internet companies such as TV and Storm TV producing hardware television. However, in 2013, LeTV was indeed the first in the industry to become the first Internet company to produce TV hardware.

On March 5th, 2013, LeTV, the largest licensed video program provider in China, and Foxconn, the world's largest electronic product supplier, announced that both parties will sign up for the smart TV market. The domestic TV market will soon add a new one. Brand - music as super TV. LeTV announced on May 7, 2013 that the joint suppliers Sharp, Qualcomm, Foxconn and partner CNTV have officially launched 60-inch and 4-core 1.7 GHz smart TVs - LeTV TV Super X60 and popular products S40 On October 10, 2013, LeTV released a 50-inch super TV S50 in Beijing. Since then, the gap between 40 and 60 has been filled. On January 15, 2014, LeTV released the 70-inch super TV MAX70 in Beijing, further enriching the product line. On April 9, 2014, LeTV officially launched its first 4K smart 3D TV X50 Air in Beijing, officially entering the 4K era.


Since 2013, LeTV has reached the fourth generation. For example, the recently released LeTV 4X50 TV, which is often referred to as “Super X” TV, is the Xth generation, and Super 4 X50 is the 4th generation of LeTV.

One of the major features of LeTV is its low price. Compared with traditional manufacturers, LeTV has very strong Internet content. In order to allow more users to purchase LeTV’s paying members and expand the user base, LeTV has been selling at a low price. Their own hardware and television, generally can be considered, LeTV's super-TV in the market is very high cost performance.
In addition, many LeTV Super TVs have adopted the "cloud base" design, from the appearance of elegant and flexible and yet stable. The hardware configuration of the Super TV has been changing, but the design of the "cloud base" has been retained.

In November 2015, LeTV released the 120-inch uMax120, the largest size LCD TV in the world. Currently, only Sharp's world's only tenth-generation line can be cut. The uMax120 is so big that it can't enter the doors of many families at all. Plus, uMax120 is nearly 500,000 yuan worth of pricing, so it's not a lot of money to buy, and the purchase still requires music as the official certification. The first user to buy and install the uMax120 will knock the exterior wall on a crane to install the TV into his home.


uMax120 shows LeTV's industrial level in the TV manufacturing industry to some extent.
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On April 20th, LeTV released a new generation of super TV X50 and X50 PRO. Both of these super TVs are 50-inch screens, of which the X50 uses a 50-inch 1080P display and the Morningstar Mstar 6A938 processor (Cortex A72x2+A53x2). , GPU is Mali T820 MP3, supports MEMC dynamic image quality processing technology and HDR10, 3G LPDDR3 memory + 16GB eMMC5.1 storage, dual-band Wi-Fi, Bluetooth 4.1, Dolby, DTS audio.

The X50 Pro is upgraded to a 50-inch 4K screen, supports 3D technology, and the whole sound has been certified by Harman Karton and comes standard with 32GB of storage.



Judging from the technological level and hardware configuration of these two televisions, LeTV Super TV has indeed taken the lead in the television industry. However, whether such leadership can continue has yet to be further tested by the market.

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