At the advent of Yuedong Lighting City, it received great attention in the industry: all the way to the north of the levy, which shocked the industry, and also strongly sponsored industry events, followed the development trend of the industry, participated in and hosted a series of large-scale events. The strong rise of a new lamp city must have a unique business philosophy and its own advantages. In the Yuedong Lighting City, what is enough to attract manufacturers at home and abroad, come here to grow bigger and stronger this cake? What kind of qualifications does the dieter need? What kind of blockbuster will the “Pandora Box†of Yuedong Lighting City throw out, which will trigger a revolution in business model? After a long follow-up interview, the author is here to uncover the mystery.
The bridgehead of the outward-oriented enterprise of Yuedong Lighting City
With the rapid development of the lighting industry, the industry is becoming more and more mature, scientific and standardized. As far as the entire lighting industry is concerned, Dou Linping pointed out that in the next 5 to 10 years, it will continue at a speed of more than two digits. increase. With the continuous expansion of the domestic market space, many export-oriented enterprises have begun to turn their attention to the domestic market, hoping to make a difference in the Chinese market. As far as the domestic lighting market is concerned, China's trend as a global lighting manufacturing base and the largest lighting consumer market is becoming more and more obvious. The integration of global lighting procurement has taken shape. The emergence of Yuedong Lighting City is in line with this market demand, and It has sought a practical way for the export model of local enterprises, and at the same time opened up a road for the export-oriented lighting enterprises to open up the domestic market.
At present, Yuedong Lighting City, located in the capital of the brand, has actively increased contact and exchanges with Taiwan-funded lighting enterprises. As early as April 10, it actively supported and guided Taiwan-funded enterprises to investigate and analyze the domestic market. In preparation for its successful transformation, at the exchange meeting of Taiwan lighting companies on August 4th, Taiwan-funded lighting companies clearly felt that doing domestic market is very promising. What they need is such an export to domestic sales. According to the point of view, using this as a springboard to achieve several levels of their domestic market jump, no doubt Yuedong Lighting City has become a window for their product display.
At the same time, as the key support of the government, Yuedong Lighting City, for those exporting enterprises, the Yuedong Lighting City will win the policy advantage and reduce the market risk factor. According to the latest news, Xiangyao Lighting, Juhan Lighting and other large-scale Taiwan-owned lighting enterprises have already entered the Yuedong Lighting City, and many export-oriented Taiwan-funded enterprises in Huizhou, Dongguan and Shenzhen are preparing to enter the Yuedong Lighting City. jobs. It can be foreseen that Yuedong Lighting City will become a sought-after "Chan".
Yuedong Lighting City's high-quality market platform
Yuedong Lighting City is positioned in the middle and high-end, and has significant differences with Zhongshan Guzhen. For manufacturers, it is a platform for “high-quality lighting appliances display, information release and tradingâ€, and is also a one-stop procurement for domestic distributors and foreign channel dealers. A great place for high quality products. "To buy high-quality lighting fixtures to Yuedong Lighting City, to sell high-quality lighting fixtures to Yuedong Lighting City" has become a trend and lighting fashion consumption, becoming a global reputation. At present, the strength of Yuedong Lighting City has been seen by many Taiwan-funded lighting companies, and it is determined to use Yuedong Lighting City as a bridgehead to enter the country. These Taiwan-funded enterprises have a dominant position in scale, technology and products with their rich R&D and production experience and strong financial strength. They have the requirements for high-quality products. This kind of positioning is very consistent with the transformation of some enterprises that are doing export to Taiwan, which shows that Yuedong Lighting City will become the best base for Taiwanese-funded enterprises to transform their domestic markets.
Yuedong Lighting City is born in time, conforms to the trend of industrial development, and conforms to the development trend of the industry. Such a comprehensive service platform will also assume more functions. He is also equipped with a complete global logistics system, intellectual property protection system, product standard certification system, product technical indicator testing system, international trade customs service system, integrating research and development, sales, promotion and service. It is the most complete function in the lighting industry. Industrial operation platform.
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